1. WordPress on page SEO – Make sure your indexing settings are enabled

Our first and most important part of this on page search engine optimization checklist is making sure your site is Googlebot friendly!

Google will only index your site if WordPress allows them to do so. There’s a small setting in the Settings > Reading section of the wp-admin. It’s called Search Engine Visibility. Make sure that the box is deselected:

From: https://www.collectiveray.com/wordpress-onpage-seo